Why is personal branding so important?

Why do you need a personal branding photo shoot?

In this day and age branding is super important. You’d have to be living in a cave if you weren’t aware of the impact of brands. It’s not just big businesses that rely on branding to get their message across. It’s equally important for small businesses too – it runs through every aspect of a business. How you want to portray your business to your clients, the look and feel of your products and service, your logo, your website and your web presence.

Personal branding extends to include not only your business but yourself as well. If you provide a service then your clients will want to get to know you. They will want to see what you look like, perhaps see images of you at work as well as just a portrait of you.

Running your own business is a very personal undertaking and so it’s important to be able to have images that portray you – do you want to be seen as corporate, arty, relaxed, fun, serious, creative? Do you want to include where you work, the tools that you use on a daily basis etc.

If you don’t run your own business, it’s still important to have a set of images that illustrate your working life. You many need images to feature in a programme, for a conference, on the back of a book, for your LinkedIn profile, CV – even your dating profile!

I really enjoy working with local businesses and business folk to get the images that they need. Over the years I’ve photographed businesswomen, businessmen, writers, actors, graphic designers, builders and even a mermaid. I’ve included a little selection of images below.

If you need to update your personal branding images – drop me a line to find out more. Visit my Headshots pricing page and headshots portfolio page.

Business headshots
Sheila needed some images for her new consultancy website.
Business headshots
Anita needed headshots for her new business.
Actors headshots
Ben needed headshots for his acting portfolio.
Business headshots
Suzy wanted a headshot for her brand new business.
The Home Physio Company
Business headshots
Staff headshots for the new website
Newbridge Software
Headshots
Ina wanted some images for her children.
Business headshots
Mermaid Sandy needed new images for marketing.
Mermaid Adventures
Business headshots
Claire needed new headshots for her dance business.
Business headshots
Sian works in digital marketing.
Business headshots
Neil, working with Channel Four architect George Clarke on a local project.
NKG Construction